For 71 years, the National Stationery Show® has been the place for all things paper – greeting cards, gift wrap, lifestyle gifts – you name it. It happens every year at Javits Center in NYC.

My goal is to design an app to transform attendee’s phones into a powerful resource, a workstation, and a business analyzing tool, so that exhibitors can monitor performance, maximize profits, increase visibility with little effort, and really focus on making meaningful connections and telling their stories. The NSS app not only helps show attendees explore and connect, it is also tailored to help the users prepare for the show, take orders, visualize profits during the show, see trends and file expense reports after the show, providing a huge convenience for beginner to expert exhibitors, as well as buyers.

Try this InVision prototype: